It's All Subjective:I can say a rendering is bad and the average person off the street might say they see nothing wrong with it, so why should anyone care? This is the dilemma many potential...

WHAT ARE YOU LOOKING FOR - Having a good understanding of your scope of work and priorities is a good start in figuring out your needs and who best suits them. Generally speaking developers go for...

Le't face it, most of us are artist and not great businessmen in the field of architectural visualization.  So every little bit helps in this competitive market. That is why it is important to...

The topic of composition came up during the last challenge and recently I saw that Susan Sorger of 'Entourage Art' had posted some links (3,4 and 5 below) at CGA, so I figured it would be a good...

Even at my age, I am still enamored with the big cities and the experience of them.  Back when I had more free time I would walk around Seattle when I lived there and enjoy the sights and...

Typically we get emails from clients asking what format of file should they be sending to us. For architectural work it is rather straight forward and we can tell them AutoCad DWG/DXF for 2D and if...

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